Borrowing from the entry in Chris Crain’s Citizen Crain blog, news about GetToKnowUsFirst.org, a non-profit organization that created and is distributing a series of public service announcements about marriage equality.
The first round of PSAs, embedded below, ran during the broadcast of the inauguration ceremonies in the 42 California counties (out of 58) that had a majority vote in favor of proposition 8, the initiative that took away the right of same sex couples to marry.
One hitch along the way: KABC, the ABC-owned TV station in Los Angeles, refused to air the ad, saying it was too controversial to air during the inauguration, when many families would be watching.
After a meeting between GetToKnowUsFirst, KABC, and the Gay and Lesbian Alliance Against Defamation, the station apologized for any misunderstanding, revised its previous statement, and has worked to find high-visibility slots for the ad starting this weekend.
Here’s the most notable thing, though. Throughout the No on 8 campaign, one thing that was noticeably absent was the g-word. All of the advertising skirted the issue of gay and lesbian people, instead framing it simply as a matter of hate or equality. This managed to keep the No on 8 campaign from bringing a human dimension to the issue, leaving that ground to the Yes on 8 campaign and its campaign in which little Suzie returns from school and announces that she learned that when she grows up, she can marry a princess.
These are each thirty second spots. Take a look and let me know what you think.
Xavier & Michael
Sonia & Gina
Miguel & Ru
Diane & Robin