What the hell? Starbucks Mooncakes!? Reports from Tawn (my husband – already in Khrungthep. Picture above.) that Starbucks in Thailand is selling mooncakes. Instead of the usual flower image on the top, there is a Starbucks logo. The filling? Instead of traditional bean paste, they have a coffee-flavoured filling.
How does one react to things like this? Part of me is just aghast: are there no depths of cultural appropriation too deep for Starbucks to sink to? Another part of me is tickled by the cheeky audacity. Then I remeember that Starbucks is a major client of my company, and figure maybe I should shut the heck up, eat my mooncake, and smile.
Talk about your conflicted feelings.
I’ve asked Tawn to snap a few photos of one of these culturally cross-pollinated cakes and will post one as soon as it is available.